Branding and packaging design For Scoot

Scoot is a prominent & leading manufacturer of soft drinks and juices in Gujarat. In 2019, when they were about to launch their products in the food and beverages industry, they gave us the responsibility of naming the brand, tagline and creating a brand identity. We designed their logo, bottle label, brochure, visiting card, letter-pad, stickers, flyers and advertising posters that communicate the core brand message quickly and clearly.

The branding exercise was followed by product photography. Product photography is not a short-term plan but a long-term solution to get recognised as a market leader. Considering this, we provided professional quality photographs with lighting that not only shows true colour but makes the product look as attractive as possible to attract viewers to make a purchase. Product images and copy work hand-in-hand to provide a comprehensive product overview. Hence, we worked on cleaver content writing to grab the attention of their target audience.