Branding Design

Branding Design in Ahmedabad for Kezzo

Brand Challenges / Objectives

Kezzo came to Dev Opus as a fresh-faced namkeen brand with big ambitions but no defined identity.

They had a product range and a name – but no story, no visual presence, and no emotional connection with consumers.

The challenge was clear: build a distinct brand identity that could make Kezzo stand out and earn recognition across North India, where competition from established snack giants is fierce.

Our Solution

We started by creating a vibrant and memorable logo that instantly conveyed energy and freshness. From there, we designed eye-catching packaging – with each product range sporting its own unique colors and visual style. This gave the shelves a dynamic look and made Kezzo packs easily recognizable at first glance, ensuring consumers would instinctively reach for them.

But packaging alone wasn’t enough. To make Kezzo a complete brand, we built a modern website that showcased its wide product range in a clean, engaging, and user-friendly way. The design highlighted the playfulness of the brand while ensuring a smooth browsing experience for customers.

On social media, we gave Kezzo a strong voice – creating posts that balanced fun, flavor, and relatability. Our strategy focused on positioning Kezzo as not just another namkeen brand, but a snack companion for every mood, occasion, and moment. The digital presence reflected the same bold, colorful, and youthful energy as its packaging.

Logo Concept

Logo Mockups

Result

The transformation was remarkable. Kezzo evolved from being “just a product” into a confident, visible brand with a consistent identity across shelves, websites, and social platforms. Today, Kezzo competes head-to-head with North India’s biggest snack players, backed by strong design, storytelling, and a digital-first presence.

Packaging Design